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5 Recommendations On How To Nurture Leads Better

5 Recommendations On How To Nurture Leads Better

Does Your Content Nurture Leads? Most Content Doesn't by GingerHippo. Companies that excel at lead nurturing generate 50% more sales ready leads at a 33% lower cost (Marketo). Nurtured leads makes 47% larger purchases than non-nurtured leads (The Annuitas Group). 79%...

Google’s Mobile-First Index Algorithm Update

Google’s Mobile-First Index Algorithm Update

 Google's Mobile-First Algorithm Update Is Hurting Companies' Organic Ranking... A LOT!   by GingerHippo. In the past month and a half, an unbelievable amount of websites have lost footing on their rankings, due to Google's mobile-first algorithm update. We will...

What Does 650 Words Look Like?

What Does 650 Words Look Like?

Is 650 Words Optimal For Articles And Blog Posts? by GingerHippo. Today, we invite you to take a break from reading up on the current political situation to join in on a different long-standing debate: how long do your blog posts and web content need to be in order to...

Using Cornerstone Content To Build Your Website Foundation

Using Cornerstone Content To Build Your Website Foundation

Cornerstone Content Defines Your Digital Foundationby GingerHippo.Yoast, an SEO plugin for WordPress, has a check box to define cornerstone content. Most people don't quite understand what this feature is, or the significance of what it does, so we are going to shed...

How To See Word Count On Google Docs: Explained

How To See Word Count On Google Docs: Explained

Where To Find Your Word Count In Google Docs by GingerHippo Word count on Google Docs is a simple tool to ensure total word count, or article length. This tool can provide total characters for things like title tags and meta descriptions, and allows section word...

Brand Presence Versus Brand Awareness

Brand Presence Versus Brand Awareness

Is Brand Presence Or Brand Awareness More Important? by GingerHippo. Brand awareness is a term that’s been floating around marketing departments and MBA classrooms for years. It’s considered fundamental to the promotion of a product, and companies like Coca-Cola and...

What Does SEO Stand For? SEO Terms And Meanings

What Does SEO Stand For? SEO Terms And Meanings

by GingerHippo SEO stands for "Search Engine Optimisation". SEO is how people will find your content and website on the internet. Some people find SEO to be hard, but it isn't. Once you understand SEO, it's not as scary as you might think. What Does SEO Stand For? SEO...

Top 5 Website Mistakes And How To Fix Them

Top 5 Website Mistakes And How To Fix Them

Website Mistakes Drive Customers Away. Let's Take A Look At Why. by Rain Man. We can't all have websites as sexy and user friendly as lingscars.com. Let's rephrase that. We should ALL have websites built better than Lingscars.com. Let's talk about what makes the best...

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